Portfolio

Portfolio

click here for magazine work.

Keep scrolling for everything else.

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EMAILS & NEWSLETTERS •

EMAILS & NEWSLETTERS •

Humeara often writes emails for an audience of over 6 million readers. Select which email you would like to view. Please get in touch to see more examples.

From Instagram Stories to X threads and everything in-between, Humeara deftly writes engaging social media copy for an audience of over 1.6 million people.

She also films content for brands like Soap & Glory, IndyBest and LookFantastic.

social media.

product pages

Humeara has written hundreds of brand and product pages throughout her career — here are just a few examples to whet your appetite.

PRESS RELEASES & TREND REPORTS •

PRESS RELEASES & TREND REPORTS •

global campaigns

MAC VIVA GLAM

Campaign identity and tag line

CLINIQUE X M&S X EMILIA CLARKE

Ideation and tag lines

estĒe lauder, world sleep day

Ideation and copy

origins

Ideation and copy

THE estĒe lauder COMPANIES, CORPORATE COMMS

Ideation, identity and copy

Multi-brand emea campaign

Ideation, oversight and tag lines

Bobbi brown x jasmine jobson

Ideation, scripting, captions, TOV /guiding on set

@mazhalloffame NEW! Skin Full Cover Concealer. Jasmine Jobson creates a glowing look in 5 simple steps #fyp #foryou #topboynetflix #jasminejobson #bobbibrownuk #jaqlawrence #makeuptutorial ♬ original sound - Maz